Selling in India: How to Prove the Reliability, Safety, and Quality of Your Products
A huge middle class with rising purchasing power has made the Indian market extremely attractive for global sellers. In fact, research shows that spending is expected to more than double by 2025, presenting huge opportunities for sellers around the world. The India Brand Equity Foundation also found that “Amazon expects India to become its quickest market to reach US $10 billion in gross merchandise value (GMV) and to become its largest overseas market, surpassing Japan, Germany and the UK.”
Are you ready and poised to bring your products to India and take advantage of the growing opportunities?
What is BIS Certification?
The Bureau of Indian Standards, or BIS, maintains a number of safety standards that products must meet before being imported, distributed, or sold in India. This certification acts as a guarantee of the safety, quality and reliability of the products manufacturers want to sell in India. This certification is required by the government of India for certain products that may have an impact on public health and safety.
What products require BIS certification?
As mentioned earlier, BIS certification is mandatory for certain products that may affect public health and safety. For other international products, the BIS certification is largely voluntary in nature.
BIS certification is required for a wide variety of international products, and the list is quickly growing. Products that are subject to mandatory BIS certification include:
- Household electrical goods
- Food and related products
- Medical equipment
- Steel products
- Electronics and information technology equipment
- Automobile accessories
- Cement
- Cylinders, valves, and regulators
- Electrical transformers
- Diesel engines
There are more than 100 product types that require BIS certification, and more than 18,000 Indian standards to keep in mind when developing a product to sell in India. BIS facilitates parts of the certification process through 30+ branches in major cities throughout India, but there are strict conditions and processes to follow in order to obtain the BIS certificate. Get in touch with us today to determine whether or not your products requires BIS certification to clear India customs.
How should I keep track of my existing BIS certifications?
The BIS product certification scheme is one of the most comprehensive schemes of its kind. The certification scheme includes mandatory and voluntary certifications, based on the product type and category, as well as rules for electronics and information technology equipment set forth by the Department of Electronics & Information Technology (DeitY). The various standards applied to your product can be dizzying—not to mention the annual work of updating and renewing your certifications.
G&M Compliance is here to make it easier for you to apply for, maintain, and renew BIS certification. If you are working to obtain BIS certification for the first time, we can keep track of the milestones in the BIS certification process to ensure your project is on schedule from start to completion. If your product has been developed and you are ready to ship to India, we can track and manage the shipping process, working to avoid any costly delays in Indian customs. If you have already obtained BIS certification, we offer a proprietary Certificate Alert and Tracking System (CATS) to keep you informed of upcoming renewals and expirations, as well as an online storage place for all certification documentation.
Contact us or request a quote today to see how we can be your end-to-end compliance solution for BIS certification and certificate management services.
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